Choosing the right concept for your video
Choosing the right concept for your video
Find inspiration in proven video concepts that do a great job of demonstrating what Fiverr’s got to offer.
Find inspiration in proven video concepts that do a great job of demonstrating what Fiverr’s got to offer.
Before diving into the production process, choosing the right video concept is key. We’re here to inspire you along the way with three proven concepts we love.
Although our creators have found that these sample concepts are popular among viewers, we invite you to either choose from our list or let your creative energy take you in a new direction.
Fiverr as a problem-solver
Fiverr as a problem-solver
Our personal favorite is presenting Fiverr as a problem solver. Solutions are what Fiverr is all about, which is why we recommend this concept type for creators. By showing how Fiverr can solve a common industry challenge, these videos resonate directly with professional audiences. As an example, viewers hoping to build a dropshipping business may be interested in a video where Fiverr freelancers are hired to run the entire process.
For your video, you can either target a specific industry challenge, solve a common workflow bottleneck, or demonstrate how to outsource an entire business vertical from the ground up using Fiverr. Problem-solving videos not only generate immediate interest by addressing your audience’s pain points but also direct viewers to Fiverr for solutions.
Same-service hires
Same-service hires
As an alternative concept, you might consider focusing on same-service hires on Fiverr. These are time-tested videos where you hire multiple freelancers for the same job. Applicable to virtually any industry and digital service, these videos follow a similar formula: I hired [3, 4, 5…] freelancers on Fiverr for the same [service type].
For the best possible results and the highest engagement, we recommend taking a specific rather than general approach. These videos are a popular choice among creators, attracting viewers seekingeither entertainment or information on what to expect at different price points.
Fiverr challenges
Fiverr challenges
Our final concept falls under the catch-all Fiverr challenge category. Intended solely for entertainment, these videos generate widespread interest but typically do not offer much value for business-oriented viewers. As an example, you may give a Fiverr freelancer full creative freedom to simply see what they come up with. Overall, these videos are viral by design and effective at building general awareness of the platform.
Whether you choose to adopt the Fiverr as a problem-solver, same-service hires on Fiverr, or Fiverr challenge concept, no one knows your audience better than you do. It all comes down to either informing, entertaining, or both.
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