PRODUCT LOCALIZATION

Connecteam Localizes Their Product in 12 Languages and Cuts Agency Costs

Rather than outsource to a traditional agency, Connecteam turned to Fiverr Pro to connect with industry-relevant talent who helped localize their product in 12 different languages, resulting in a 50% reduction in translation costs.

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Industry

Computer Software

Offices

New York, United States

Company Size

200+ employees

12

Translators hired to localize product in 12 languages

50%

Reduction in costs compared to traditional translation agencies

3

Weeks to deliver fully localized products

Company Overview

Connecteam is a one-stop shop operations platform that enables businesses to easily communicate, manage, and train their deskless teams. For over six years, this SaaS platform has worked to help businesses thrive by taking away the daily hustle and complexities of managing teams so they can have the peace of mind to grow and run their business efficiently and paper free.

The Challenge

As Connecteam’s user base continues growing internationally, so does the need for localized versions of the platform. However, without an existing translation process – and limited language capacity to address this challenge internally – Connecteam's product team knew that external support would be necessary.

The Impact

Rather than choose an expensive translation agency with limited language availability, Gal Klein, Product Operation Manager at Connecteam, turned to Fiverr Pro in order to leverage the diverse talent pool of translators and create a scalable product localization process to move from brief to delivery more efficiently.

Scale product localization

As this was Connecteam’s first experience with localization, it required immense attention in a short period of time to reach new regions. Gal regularly turned to his Business Success Manager to provide him with a curated list of talent recommendations so he can accelerate his company’s translation efforts.

Reduce agency translation costs

Onboard freelancers more efficiently

“Working with freelancers from Fiverr Pro feels like they’re a part of my team, and they want to maintain long-term relationships as much as I do. We can also find translators for languages that a lot of agencies don’t offer, like Hmong and Nepalese.”

M
Micha
Gal KleinProduct Operation Manager at Connecteam

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