What is a Brand Identity designer?
A Brand Identity designer creates visual elements that define and communicate a brand's personality, values and essence. They develop logos, color schemes, typography and other design elements that visually represent the brand across various platforms and mediums. Brand Identity designers craft cohesive and memorable brand identities in order for a business to establish a strong and recognizable presence.
Things a Brand Identity designer Can Do for You
- Logo design: Create unique and memorable logos that visually represent a brand's identity and values
- Brand style guides: Develop comprehensive guidelines outlining the visual elements and standards that define a brand's identity, including colors, typography and imagery
- Business names and slogans: Create impactful and memorable names and slogans that effectively communicate their brand identity and messaging
- Business cards and stationery: Design professional and cohesive business cards, letterheads and other stationery items that reflect a brand's identity
How much does it cost to hire a Brand Identity designer?
Brand identity designers typically charge by the services they offer, with fees that may range from approximately $20.00 to $215.00, depending on the job. To give an idea for pricing, here are some average fees.
- Logo design: Average $215.00 per job
- Brand style guides: Average $132.68 per job
- Business names and slogans: Average $20.00 per job
- Business cards and stationery: Average $20.00 per job
Questions to ask when hiring a Brand Identity designer
- What brands have you worked with, and do you have a portfolio of your work?
- What is your approach to developing cohesive visual identities?
- How do you gather insights and define the core elements of a brand, such as its values, personality and target audience, to inform your design process?
- Can you walk me through your process of creating logos, color palettes, typography and other visual elements that reflect and reinforce brand identity?
- How do you ensure consistency and versatility in brand identity designs across different platforms and applications, such as digital, print and environmental branding?
How much time does a Brand Identity designer take to complete a job on Fiverr?
While projects can differ in size and scope, brand identity designers take an average of 7 to 10 days from the moment an order is placed until the time the order is delivered. Logo design takes an average of 10 days and creating brand style guidelines takes an average of 7 days. Some sellers offer faster delivery times for an extra fee.
Here’s how to hire brand identity designers on Fiverr Pro:
You can use the Fiverr Pro catalog to review the profiles, portfolios, ratings, and reviews of brand identity designers. Look for freelancers who have past experience working on similar projects. Once you find the freelancer you’d like to work with, give them a thorough brief that details exactly what you’re looking for.
If you can’t find the right brand identity designers expert, there are different ways to match with talent on Fiverr Pro. One option is to post a brief and let freelancers come to you with a proposal. You can also work directly with your own Business Success Manager who’ll match you with the best freelancers.
Another solution is to use our customer support chat to explain your needs, and they’ll share a shortlist of talent. If you’d like end-to-end project management, we’ll pair you with a business partner who assembles a team of freelancers and oversees your entire project.
